Power and Positive Influence
According to many psychology experts, the average person is subjected to hundreds of influence attempts every day. Influence attempts are present in advertisements, selling and buying situations, disagreements, debates, discussions, or any form of everyday negotiation. Interacting with people involves influence so often that we may not even notice it. Although it is an important skill, many people are unaware of exactly how influence works and are less effective trying to persuade others as a result.